study
Market advantage for established businesses over startups says McKinsey & Company
A new study published by McKinsey & Company, CEO’s choice for growth: Building new businesses, has found that capital tightening and investor conf...
TV and TikTok marketing mix to deliver 21% higher impact during Ramadan
A meta-study commissioned by TikTok in the MENA region found that TikTok provides the highest incremental exposure to TV compared to other video platf...
Majority of workers trust robots more than their managers
A recent work study conducted by Oracle and Future Workplace, has revealed that people have more trust in robots than their managers. The study of 8,3...
Canon Survey Reveals Print Usage Trends of SMEs in GCC
A printer usage survey conducted by Canon Middle East among 1,000 Small and Medium Enterprises (SMEs) throughout the GCC revealed that their use of mu...
Middle East’s Defense, Chemical, Automotive, Energy and Maritime Sectors to Grow
Findings from a multi-sector study carried out by IHS, the leading global source of critical information and insight,
Network International Says Fraud and Security Are Key Challenges For Payments Sector
A significant percentage of the region’s financial institutions and multi-channel retailers say fraud, security and risk management
SMBs Need Help To Better Understand Cyber Attack Threats
Many small and midsize businesses (SMBs) are potentially putting their organizations at risk because of uncertainty about the state of their security
Study Finds Increasing Entrepreneurship in Arab World
In many Arab countries, economic integration, the need for economic diversification
Egypt Leads e-Commerce Sales in MENA says Visa Study
Visa recently published the findings of an in-depth study on the growing e-commerce sector across the MENA (Middle East and North Africa) region.
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